Drive revenue with effective risk management

Effective risk management is critical for sustaining business growth. It helps protect your operations from regulatory issues, financial losses, reputational harm, and operational disruptions. But it’s not just about how risk management safeguards your business—it’s about why it matters. A smart risk management strategy protects your bottom line by building long-term trust with your customers.

Review the risks that need managing

Identifying potential threats and minimising their impact is the foundation of an effective risk management strategy.

Modern digital commerce businesses face countless threats, from fraudulent transactions and phishing attacks to data breaches and chargebacks. These risks are more prevalent than ever – e-commerce fraud alone is projected to cost merchants over $200 billion globally in 2025.1

Find strategies to manage risk dynamically

Proactive Measures

As a business with a digital storefront, proactively addressing risks is essential and necessary for uninterrupted growth. Advanced fraud detection tools powered by Machine Learning can identify and mitigate fraudulent activities in real time. These tools contest chargebacks, analyse repeat purchases for suspicious patterns, and flag risky transactions or customers.

By leveraging data-driven protocols, businesses can anticipate potential threats and implement preventive strategies, using the wealth of information already gathered from their operations.

Reactive measures

Despite proactive efforts, some fraudulent activity is inevitable. Swift, efficient responses to threats are crucial to minimising their impact. Establishing clear procedures for handling incidents like customer disputes and chargebacks ensures a reliable approach to resolving issues.

Maintaining compliance with industry standards not only helps shield your business from legal and financial penalties but also helps build lasting trust with your customers. Operating across regions in compliance with local regulations further reinforces your business’s credibility.

Build trust through experience

Risk management extends beyond compliance and fraud prevention—it’s about creating secure and transparent payment experiences that reassure customers.

Enhancing customer experience

Empowering customers with frictionless payment processes reduces churn, improves satisfaction, and fosters long-term loyalty. A smooth checkout experience leads to fewer abandoned carts—74% of UK consumers shopping online choose PayPal at checkout.2

Transparency and communication

Clearly communicating security measures reinforces customers’ confidence in transacting with your business. Offer peace of mind during every transaction with PayPal, trusted by millions of shoppers worldwide.

Data privacy

Adhering to data protection regulations assures customers that their information is handled responsibly, strengthening trust. In fact, 72% of the UK consumers trust PayPal to keep their payment secure.2

Do More with PayPal

Smart risk management is key to protecting revenue and building customer trust in today’s digital marketplace. The PayPal payment platform gives you access to the tools and resources you need to manage risk simply and effectively.

Leverage PayPal’s expertise and scale

Fight fraud with smart technology that’s informed by our $1.5 trillion in total annual payment volume and 20+ years of industry expertise.3

Adapt our solution to your business

Fine-tune our tools to your specific business needs and risk tolerance — without worrying about major costs or increasing complexity.

No new integration required

Easily enable an adaptive fraud solution that works seamlessly with your existing integration.

Navigate risk and grow with confidence

Help reduce fraud, maximise approvals, and protect your bottom line with advanced risk management solutions from PayPal to help minimise risk.

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